Black Bear NIL Collective Adds Explosive Talent with Signing of Wide Receiver Juelz Russell
ORONO, ME — December 15, 2025 — The Black Bear NIL Collective is thrilled to announce its latest partnership with University of Maine wide receiver Juelz Russell. This signing marks a continued effort by the collective to support the high-impact playmakers who define the Black Bears’ offensive identity.
A Redshirt Freshman hailing from Rochester, New York, Russell has quickly made a name for himself as a dynamic threat in the passing game. His signing emphasizes the collective’s commitment to supporting young, ascending talent as they transition from promising recruits to key contributors on the national stage.
High-Octane Potential
Russell brings a combination of speed and route-running precision to the UMaine receiving corps. As a redshirt freshman, he represents the long-term future of the program’s air attack.
- Name: Juelz Russell
- Position: Wide Receiver
- Year: Redshirt Freshman
- Hometown: Rochester, NY
“Juelz is a player who can change the game in a single play,” said Jackson Leonard, a representative of the Black Bear NIL Collective. “Supporting athletes like Juelz allows us to show recruits from across the Northeast—including talent-rich areas like Rochester—that the Maine community stands behind its players. We are excited to help him grow his brand as he continues to electrify the fans at Alfond Stadium.”
About the Black Bear NIL Collective
The Black Bear NIL Collective is the primary NIL entity supporting University of Maine student-athletes. By creating a bridge between fans, local businesses, and players, the collective provides the financial and professional resources necessary for athletes to succeed in the modern collegiate landscape.
“Our mission is to empower student-athletes like Juelz Russell to maximize their potential both on the field and as leaders in our community.”
For more information on how to support the collective or to view the full roster of athletes, please visit blackbearnilcollective.org.